Virtue Volumizing Primer Spray

What it is: A weightless spray formulated to build volume and create the perfect foundation for your style.What it does: The light mist works to create memory at the root and architect your style for all-day hold. The unique formula also protects against heat and environmental damage while mending fine hair prone to breakage with the brand's exclusive Alpha Keratin 60ku® proteinHow to use: Spray onto damp or dry hair section by section, targeting the roots through the mid-shaft. Use heat and style as usualy for maximum volume and memory. Paraben-free; phthalate-free; sulfate-free; synthetic dye-free; gluten-free Cruelty-free